Music Video: This Is How We Do It

(10.12.09)

A couple of weeks ago we were given the task to create a music video, we were told that this would be our preliminary task. Again we were put into groups and were each given a CD. My group consisted of Lizzie and Danny, again I was happy with this as I get on with them both well and knew we would successfully work well together.
After listening to the song we found that it was Montell Jordan - This Is How We Do It, we realised that the pace of this song was extremely fast. We began by looking at each line of the song, and knew that by then this was going to be very difficult to lip sync the artist singing the song because the pace of the song was so fast.
We began planning the song and how we would shoot our video, and we planned to shoot it the next Tuesday in our double lesson.
We didn't plan a fantastic story board as we were all so sure and had the perfect image in our head of how it would be so we just wrote notes down.
When we came to filming however, we found out that this certainly was not the case.
We grabbed Lewis who we wanted to be our artist and began filming, he did not know the lyrics and none of us considered to have the song with us on an ipod or anything so that he could lip sync in time, we did not realise this would be important until it came to editing as this was our first task for a music video.
When we began editing and playing it back we realised we did not have enough footage, although after filming we thought we did, so Danny said he would film some stuff when he got in to try and make up the time. When it came to editing again although we found that the stuff he done was good we realised that it was not fitting with the song but we had no other choice but to use it.
As a group we were really disappointed with our video, but in a sense we were also happy it had turned out the way it did so we had learnt a lesson for our final piece of coursework to ensure we film as much as possible and even if we deem it as unecessary footage we know that we may need to use it incase some of the footage didn't work out.
Here is our final video: